Product keynote 2026: From scattered AI tools to connected brand systems

June 30, 2026

4:00 pm

5:00 pm

4:00 pm

5:00 pm

Summary

AI accelerates brand operations — and the complexity around them.

As organizations bring in more AI tools across more teams, the challenge is no longer just adoption. It's maintaining trust, consistency, governance, and operational control at scale.

That's why the conversation is shifting.

The future of brand operations lies in scalable brand systems that connect work across the enterprise.

Key takeaways

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Here’s how the keynote will cover this shift from tools to systems:

Trust and governance at scale: How organizations maintain consistency, compliance, and control as content production accelerates.
Embedded intelligence across workflows: Why AI delivers the most value when it lives inside the systems where work already happens.
The operational future of brand management: How DAM, templates, workflows, and integrations connect to support enterprise scale.
A leadership perspective on what comes next: How AI is reshaping brand operations and the infrastructure behind them.
Featured partner story — MANN+HUMMEL: How a global enterprise drives brand consistency at scale while enabling collaboration, governance, and AI-powered workflows across teams, markets, and channels.
Featured customer story — Knight Frank: How a global organization streamlines brand governance and operational workflows to support scalable content creation and delivery across the business.

Join our product experts and leadership for our second product keynote of 2026 — a look at where brand operations are heading next.

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Key-learnings

Participants

Hosts

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Julia Neuhold

Head of Product Marketing

Frontify

Julia leads Frontify’s product marketing organization. She shapes how product strategy, customer insight, and go-to-market execution come together to ensure Frontify’s platform vision translates into clear value and long-term impact for brand teams.

Guests

Roger Dudler

CEO

Frontify

Roger is the Founder & CEO of Frontify, where he channels his roots in design and development to pioneer how modern brands are built and scaled. Under his vision, Frontify has become the go-to platform for unifying brand experience across teams and touchpoints.

Sofia Ryan

Chief Product Officer

Frontify

Sofia leads Frontify's product strategy and innovation. With a background in user experience research and digital product development, she is passionate about building intelligent systems that help organizations scale with confidence. Her work focuses on turning customer insights into product strategy, helping enterprises navigate the evolving intersection of brand, governance, and AI.

Daniel Demel

Principal Product Innovation

Frontify

Daniel leads product innovation initiatives at Frontify, shaping next-generation brand management experiences. Driving human-centred strategies, prototyping bold ideas, and bridging design, research, and business to spark scalable, future-focused solutions.

Eri Giannaka

Group Product Manager, DAM

Frontify

Eri leads Frontify's Digital Asset Management product area, helping enterprise organizations scale content operations through structured governance, metadata, and workflows. With extensive experience bringing complex products from concept to launch, she focuses on creating systems that empower teams to work more efficiently while maintaining consistency and control.

Jemma Revett

Senior Customer Success Manager

Frontify

Jemma works closely with enterprise clients to help them transform brand strategy into scalable execution. As a Customer Success Manager at Frontify, she supports global teams in embedding structure, governance, and templates into their everyday workflows, turning brand guidelines into operational systems. In this keynote, she shares how Knight Frank used governed templates to balance local agility with global consistency, demonstrating how structure enables confident brand execution at scale.

Valentin von Vacano

Manager Global Marketing OE

MANN+HUMMEL

Valentin connects brand strategy with commercial growth at MANN+HUMMEL. Leading global marketing for Original Equipment, he focuses on building brand systems that drive measurable business impact across a complex, multi-brand, international organization. He champions structured governance and AI-ready infrastructure as foundations for scalable growth.

Christian Konnerth

Product Owner Internal Marketing Tools

MANN+HUMMEL

Christian translates brand strategy into technical infrastructure at MANN+HUMMEL. As Product Owner for internal marketing tools, he designs and integrates systems that connect brand governance, asset management, and AI-powered workflows across the organization's ecosystem. His focus is on embedding brand standards directly into the tools and processes teams use every day.

Anton Zoller

Video & Media Producer

MANN+HUMMEL

Anton leads in-house video and media production at MANN+HUMMEL, helping ensure brand consistency across global markets and channels. Working at the intersection of creative execution and operational scale, he focuses on transforming brand guidelines into efficient content workflows that support teams around the world.

Location

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