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Updated:
September 24, 2025
Sparks

Spot the gaps in your brand’s digital presence

Consistency as a Service app
A new experimental tool from our innovation week makes it easier to spot inconsistencies across your brand's digital channels.
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Why we built it

Ever tried proving that your brand isn't quite as consistent as it should be? It's tough. Most teams either fail to recognize the inconsistencies or are unsure of where to begin.
So during Sparks — our annual innovation week — a team of Frontify engineers and designers built a prototype to help. Think of it as "Consistency as a Service."

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How it works

  • We auto-discover your most relevant online touchpoints.
  • You pick the ones to include in the analysis.
  • We capture screenshots and run them through an LLM trained to assess brand consistency.

Skip the tedious manual analyses entirely, and get a complete picture of your brand consistency — from visual identity to tone of voice — in minutes.

Why it matters

Whether you’re auditing your brand presence, prepping for a rebrand, or just curious where you stand, this tool gives you a fast, visual pulse. It’s early days, but we’re excited by the potential. Want to be one of the first to try it? Just drop us a note at kitchen@frontify.com.

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Daniel Demel
Principal Product Innovation