Our accessibility vision
Accessibility is at the heart of our company values, and we want to meet the diverse needs of our users by ensuring our digital products and services are accessible to everyone. We believe that accessibility is not just a legal requirement but a responsibility. We have achieved alignment with Web Content Accessibility Guidelines (WCAG) 2.2 Level AA for the consumer-facing parts of our platform and are committed to continuously maintaining and improving this level of accessibility.
The importance of accessibility
Why accessibility matters
Digital accessibility ensures that all individuals, including people with disabilities, can fully participate in and engage with digital products. Beyond meeting legal requirements, accessible design enhances usability, fosters inclusivity, and broadens the reach of any digital platform. Prioritizing accessibility demonstrates a commitment to all users and reflects a fundamental standard of quality.
Our commitment to WCAG compliance
Our compliance goals
Frontify is WCAG 2.2 Level AA compliant across the consumer-facing parts of our product. This means we meet the recommended accessibility standards for text readability, color contrast, keyboard navigation, screen reader compatibility, and other key aspects. We'll continue to strengthen our compliance and to enhance the overall accessibility of our platform.
Current accessibility initiatives
Testing and monitoring
We conduct automated and manual testing across all new and existing features, ensuring compliance with high accessibility standards. Regular audits help us stay on track, and we actively seek feedback from our customers and people who use assistive technologies.
User empowerment and customization
We leverage accessibility features and adapt our core product functionality to improve accessibility. For example, users can define alternative text for all assets to ensure descriptions are accurate and meaningful for people using screen readers. Additionally, our product’s color palette meets contrast standards, and customers can further customize colors to align with their brand while maintaining accessibility.
Developer training and best practices
Our product development teams participate in ongoing training on accessibility best practices. We emphasize WCAG guidelines, accessible design principles, and practical technical skills to empower our teams to create products that meet the needs of all users.
Key problems and solutions
Accessible navigation and interaction
Problems with accessible navigation and interaction occur when focus management — which controls where a keyboard user’s attention goes — is poor. This includes when the focus order is confusing, the focus gets stuck (e.g., inside a pop-up), or there’s no clear visual cue showing where the focus is. These issues make it difficult for keyboard and assistive technologies users to navigate the interface effectively and lead to confusion and a frustrating user experience. Our solution:
- Keyboard navigation: Our product supports keyboard navigation, enabling users to access functionality without a mouse.
- Screen reader compatibility: We ensure all content is accessible to screen readers by using descriptive text, headings, and labels for each element.
Visual accessibility
Many users with visual impairments find it difficult to read content when there isn’t sufficient color contrast or when text cannot be resized to meet their needs. Without proper contrast or scalable text, users may miss important information or face barriers when interacting with the product.
Our solution:
- Color contrast: The colors used in our product are carefully selected to meet WCAG Level AA contrast requirements, ensuring readability and accessibility. In addition, we offer a wide range of customization options that allow customers to choose their colors and create themes that align with their brand and accessibility needs.
- Text scaling and resizing: Users can resize text without compromising functionality or content clarity.
Media accessibility
Many users with visual impairments use screen readers to understand the content of images and visual elements. Without accurate and meaningful alternative text — providing a written description of an image — the content becomes inaccessible and difficult to navigate, and users may miss critical information.
Our solution:
- Alternative text for images: Our platform enables users to add alternative text to all assets, ensuring that each image and visual element is accurately and meaningfully described. This feature empowers users to tailor alt text according to their specific content to make it more accessible to individuals who rely on screen readers.
Continuous improvement and outlook
Our commitment beyond compliance
While we strive to create a fully accessible product, we recognize that accessibility is an evolving journey. Some areas — such as complex interactive features — are currently partially compliant, but they require ongoing development to achieve full alignment. We remain committed to identifying and addressing any challenges, and we welcome customer feedback that can help us improve further.
Achieving WCAG Level AA compliance is a significant milestone, and our commitment extends far beyond meeting a standard. Accessibility is an integral part of our product development, and we're committed to making our digital products as inclusive as possible so that all users can benefit from them.